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We love working with journalists, publishers, and creative changemakers to tell amazing stories about the power of generosity.

Through grassroots giving and collective action, we can continue to show up for the causes we believe in and to build more just communities. Throughout the year, we have seen extraordinary grassroots efforts succeed to help frontline workers, reach out to disproportionately affected by the pandemic and economic crisis, coalesce support and activism for racial injustice and systemic inequity, mobilize civic participation and continue to drive giving and action for causes and communities worldwide.

Get in touch with us to arrange an interview, event participation, speaker request or to learn more about the world’s largest generosity movement.

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GivingTuesday Quick Facts

GivingTuesday is a growing global generosity movement that drives giving and collective action in communities around the world.

  • GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past nine years, this idea has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity year-round.
  • GivingTuesday inspires generosity worldwide through a distributed network of leaders. There are official GivingTuesday national movements in 75 countries, led by a global network of passionate, entrepreneurial leaders. At a grassroots level, people and organizations participate in GivingTuesday in every single country in the world.
  • GivingTuesday creates global impact driven by local action. In the U.S., more than 230 community campaigns rally  thousands of nonprofits, foundations, grassroots organizations, small businesses, and generous individuals to give back. Through #GivingTuesdaySpark, youth are leading change and inspiring action around the world.
  • GivingTuesday is driving a net increase in giving. The movement continues to grow in year-over-year donation volume, reach and impact – driving increased donations and behavior change. In 2020, at least $2.47 Billion were donated in twenty-four hours in the U.S. alone, with 13% of the adult population participating by offering gifts of time, voice, skills, goods, and money, as well as countless acts of kindness inspired by the movement. Around the world, the majority of people aware of GivingTuesday say that it has inspired them to be more generous.
  • GivingTuesday is a global hub for data, learning, and ultimately, innovation around generosity. The GivingTuesday Data Commons works with partners across sectors and borders to understand the drivers and impacts of generosity, explore giving behaviors and patterns, and use data to inspire more giving around the world. With over 100 contributing partners and 50 global data labs, the initiative is the largest philanthropic data collaboration ever built.
  • GivingTuesday inspires collective action and generosity all year round–and in times of crisis. $503M in online donations were contributed in the U.S. alone on May 5, during #GivingTuesdayNow a global day of giving and unity created as an emergency response to COVID-19.
  • People can show their generosity in a variety of ways during GivingTuesday. Whether it’s helping a neighbor, advocating for an issue, sharing a skill, or finding virtual volunteer opportunities with their favorite causes—everyone has something to give and every act of generosity counts.
Press Releases
In the News

We Must Embrace Radical Generosity With or Without COVID (Newsweek, March 11, 2021)

Americans give to charity like never before amid pandemic (Reuters, December 24, 2020)

Giving Jumped For Second Consecutive Quarter (Nonprofit Times, December 22, 2020)

Responding to This Year of Reckoning with Generosity (Worth, December 21, 2020)

Donations Soar but Nonprofits Still Struggle with Pandemic (Associated Press, December 13, 2020)

GivingTuesday Blasts Past $2 Billion (Nonprofit Times, December 3, 2020)

GivingTuesday Generates Estimated $2.47 Billion From Donors (Chronicle of Philanthropy, December 2, 2020)

Generosity, an ‘antidote’ to fear, division’: How to help those in need on Giving Tuesday (USA Today, December 1, 2020)

In a year like no other, an opportunity to give like never before (Reuters, November 30, 2020)

Covid-19 is increasing demands on nonprofits. Here are three ways you can help this GivingTuesday
(CNN, November 28, 2020)

Being kind to one another doesn’t have to be merely a cliche (IQads, November 25, 2020)

Leaders Talk Turkey about GivingTuesday 2020 (NonProfit Times, November 23, 2020)

Giving Remains Strong Ahead of GivingTuesday (Associations Now, November 23, 2020)

Crises Shape Charities’ GivingTuesday Appeals (Chronicle of Philanthropy, November 18, 2020)

As GivingTuesday Nears, It’s Time to Drop the Donor-Fatigue Myth (Chronicle of Philanthropy, November 16, 2020)

Rethinking “Radical”: Change, Generosity, Imagination (Philanthropy in Focus, September 30, 2020)